Influencer marketing is now an established form of digital marketing. It has been a buzzword for quite a while, and the mainstream media regularly refers to it. Influencer marketing as a concept is not new: Brands with the massive budget…
What are keywords in digital marketing?
What are keywords? The words which are used to search for something on the search engine are called keywords. For example- if consumer types “buy a smartphone online” in the search box of Google, the keyword is “buy a smartphone…
How to use hashtags for promoting your business?
Hashtags are the label of content. It helps others who are interested in certain topic, quickly find content on that same topic. Hashtags are commonly used on social media sites. They rocketed to fame on Twitter. But now you use…
Tips for increasing organic reach on social media
Nowadays, customers are already interacting with brand s through social media, so it’s no surprise that brands are struggling to get the same level of organic reach on social media as they used to do a couple of years ago.…
Social Media Marketing Made Simple
Social Media Marketing is the best way for any business to reach customers. Customers are already interacting with brands through social media and if you’re not connecting with your audience through social media platforms like Facebook, Twitter, Instagram and Pinterest,…
Tips for increasing backlinks for your website
What are backlinks? Backlinks are one of the most used words in the world of search engine optimizations (SEO). Backlinks are the incoming links to a webpage. When a webpage links to another page, it is called a backlink. In…
SEO Strategies that Google rewards
In todays’s era of ever – expanding and complicated world wide web., it is inevitable to establish a SEO strategy. The right Digital Marketing and SEO strategy gives you the platform to reach your audience and mind the unexplored market.…
SEO tactics that can get you in trouble.
SEO ( Search Engine Optimization ) is perhaps the best way to distinguish your brands from others within your sector. When websites perform well in search engine results, they recieve an increase in website traffic that will undoubtedly lead to…
Tips for your increasing organic reach on searches
Every year, the internet becomes a busier place as more groups and individuals launch new businesses. What hasn’t changed is the survival of new businesses, they need to increase organic reach so that they can be seen by users. While…
Organic Search vs Paid Search
Modern life is thoroughly linked to the use of search engines, there are almost 3.5 billion daily searches – and that’s only on Google. A fraction of second after you search anything on a search engine like Google millions of…